Motel One App – EN

FESCH.TV INFORMIERT:

Motel One and SinnerSchrader Swipe win Red Dot Award for „Mobile Travel Companion“

The design hotel group received awards in a total of four categories for the mobile app.
Hamburg, 19.08.2021. Motel One has won the Red Dot Award 2021 in the categories Apps/Travel, Interface Design & User Experience Design/Mobile User Interfaces, Digital Solutions/Travel & Tourism and Online/E-Commerce or Online Platforms for its mobile application.

Over the past two years, the SinnerSchrader Swipe team has designed and delivered the digital experience of the new mobile application for iOS and Android for the design hotel group. The Motel One app has thus become the key for customers to their exclusive Motel One experience, under the motto – „Your Room Everywhere“. The digital travel companion shines with excellent interface and user experience design and sets new standards as an app in the segment „Travel & Tourism“.
„The Red Dot Award is a great recognition for the excellent performance of our multidisciplinary team and proof of a great customer relationship. The Motel One app enables a digital extension of the on-site experience – which has become even more important, especially due to challenges posed by the pandemic,“ says Sven Schmiede, Managing Director SinnerSchrader.

Ursula Schelle-Müller, Chief Marketing Officer at Motel One said: „For us it was a big goal to further develop the digital customer journey together with SinnerSchrader Swipe and to offer more than just a perfect booking platform with the app. The Red Dot Awards confirm our belief and our successful cooperation, and at the same time are an incentive for our team to expand the digital services further.“
The internationally recognized Red Dot Design Award is one of the most coveted seals of quality for products with high design quality and documents the most striking trends worldwide. Products that possess outstanding design quality are singled out and have the right to display the attention-grabbing and internationally renowned Red Dot winner’s label.