Label Adidas 1993 fashion show – FESCH.TV
Label Adidas 1993 fashion show & FESCH.TV:
In 1993 Laura Whitcomb and LABEL were the first brand to collaborate with ADIDAS. LABEL designed the dress and ADIDAS provided permission through a license. The show took place at the Hotel Edison near Times Square and was sponsored by Tommy Boy Records. The notable DJ Stretch Armstrong provided the soundtrack for the show. This was also the first time that Tyson Beckford modeled, and was notably discovered through the show.
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