I’MPOSSIBLE | IMPOSSIBLE IS NOTHING | Adidas Coercial Asect AD – FESCH.TV
FESCH.TV INFORMIERT:
This is the first time that the sporting goods manufacturer has created a campaign that merges its three sub-brands: ‘Sport Performance’, ‘Originals’, and ‘Sport Style’. Fusing the worlds of sport, music, and fashion, it gives the most diverse glimpse into the brand to this date.
Named “all Adidas”, the campaign showcases the brand’s presence across different sports, cultures, and lifestyles, featuring celebrities such as football stars Mohamed Salah, Lionel Messi, Mesut Ozil,Bruno Fernandes and Paul Pogba NBA star Micheal Jordan and even pop icon Marwan Mousa.
“In the past ten years, we have successfully extended the Adidas brand into three powerful sub-brands… Now we are proud to be able to show the breadth and depth of the Adidas brand in one global campaign, explains Erich Stamminger, member of the Executive Board responsible for Global Brands. „All Adidas” is the biggest campaign we have ever executed. Its creative concept brings together the diversity of the brand under one strong roof”
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