Introducing Arula Insired by Beauty – FESCH.TV

FESCH.TV INFORMIERT:

Altar’d State, a rapidly growing women’s fashion retailer with more than 120 boutiques in 37 states, unveils Arula, the new name for the brand formerly known as A’Beautiful Soul. Arula is a mid-size and plus-size fashion brand that caters to women sizes 10-24 by providing a curated shopping experience. Arula means “shining as the sun, brilliant and filled with grace,” The ethos of Arula is “Inspired by Beauty.”

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