L’Oréal – FESCH.TV

L’Oréal & FESCH.TV:

Client: L’Oreal
Creative Director: Amanda Quirino
Film By: Lucas Vasconcelos
Beauty & Hair: L’Oréal
Model: Laura Britto & Juliana Luziê

APPROACH /

The L’Oréal Paris „Le Défilé“ campaign brought to life a dynamic and empowering vision, celebrating beauty, fashion, and sisterhood. Tasked with creating a series of fashion videos for the highly anticipated Paris Fashion Week, my goal was to capture the essence of the brand’s new product launch, all while highlighting the message of female empowerment and inclusion. Set against the iconic backdrop of the Paris Opera, the videos were designed to blend the sophistication of high fashion with the strength and individuality of the modern woman. Through stunning visuals and impactful storytelling, we aimed to create an unforgettable experience that resonated with audiences worldwide.