UPS – The New UPS – Webby Honoree, 202 – FESCH.TV

UPS – The New UPS – Webby Honoree, 202 & FESCH.TV:

We stripped the online brand to its core and rebuilt it to captivate even Gen Z. Our work localized and internationalized over 80 UPS.com experiences, ensuring they were authentic, clear, and modern. This transformation earned UPS.com the Webby Honoree Award for Best User Experience in 2024. Additionally, our media and content creation efforts, which diversified UPS beyond logistics into lifestyle and fashion spaces, earned a Cannes Lion nomination. This placed UPS in unexpected spaces, including the runway during Fashion Week, significantly boosting customer engagement and redefining the brand.