Veloretti | It’s On

FESCH.TV INFORMIERT:

Veloretti is known for its timeless city bikes spotted all along the canals of Amsterdam. For the launch of their first-ever e-bike packing the punch of a connected bike into a sleek, classical frame, they wanted a brand identity and campaign to showcase its product innovation in a pared-back, elegant way. This wasn’t about appealing to gadget-loving guys, but city commuters looking to travel light, ride fast, and do it in style.

Brand: Veloretti
Founder: Ferry Zonder
Marketing Manager: Thierry Boeckholtz
Marketing Project Manager: Roos Bodewes

Production: Ambassadors
Creative Director: Justin Blyth
Copywriter: Asli Zeren
Art Director: Jurriën Boogert
Producer: Carolina van Vugt, Arjan Eekels
Sound Producer: Zoë de Regt
Artist Manager: Marissa Zandvliet
3D Supervisor: Dimos Hadjisavvas
3D Animation: Nick Groeneveld
3D Artists: Robin van As, Ralph Meijer, Charlotte Vallet, Jeroen Hoolmans, Jeroen Cloosterman
Compositing: Micha de Graaf
Layout & Storyboard: Jurrien Boogert, Rachelle Slingerland
Sound Designer: Rens Pluijm
Composers: Sebastiaan Roestenburg, Wessel-Jan van Zijderveld